Producing global live experiences at the intersection of sports culture & innovation

AVAVA LIVE is a global event production company founded by Eitan Wynalda, delivering high-stakes live experiences across sport, culture, brand innovation and bold moonshots. We operate where complexity is high and expectations are higher. Olympic-scale championships, world-record attempts, global brand launches, and boundary-pushing ideas demand leadership that remains calm under pressure while aligning creative ambition with operational precision. We design and deliver unforgettable live moments that connect brands, audiences, and stories. From stage to screen, we fuse creative direction, technical production, and content ecosystems to craft experiences that are bold, meaningful, and built to last. Some call it experience. Most just call it magic.